Conquista (noun)
the art of mastering complexity and shaping outcomes through vision, strategy, and effort.
It’s about transforming challenges into influence and forging paths where none existed before.
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Conquista PR is your strategic partner in conquering the blockchain, web3, DeFi and AI sectors.
Founded by industry expert Laura Estefania, Conquista offers a global perspective and a dedication to helping brands succeed in a constantly evolving digital landscape.
Our mission is to amplify your voice, enhance your presence, and establish you as a leader in your industry. Our approach combines innovative strategies, data-driven insights, and industry expertise to get your message through the noise.
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Why conquista?
tailored solutions
Every brand is unique, and so are our strategies. We take a personalized approach, crafting PR and content solutions that align with your brand's vision, goals, and audience.
global reach
Blockchain and crypto know no borders, and neither do we. With a worldwide network of media contacts and industry influencers, we ensure your brand connects with the right people, wherever they are.
Every brand is unique, and so are our strategies. We take a personalized approach, crafting PR solutions that align with your brand's vision, goals, and audience.
Results-driven approach
Our proven PR strategies are designed to create measurable impact, helping our clients gain visibility, credibility, and influence in the market.
Industry expertise
With deep knowledge of crypto, web3, and DeFi, we understand the intricacies of this rapidly evolving industry, enabling us to position your brand effectively and credibly.
Thought leaders: we bring clarity and confidence to complex narratives, crafting content that conveys conviction and builds community.
Laura Estefania
Founder & CEO
Laura Estefanía is the Founder and CEO of Conquista PR, advising Web3 companies on media strategy, thought leadership, and crisis communications.
With a BA in Journalism from the University of Vienna and an MSc in Political Economy from King’s College London, she helps emerging tech projects build trust and craft narratives that resonate globally.
Her work spans internet culture, AI, and public affairs, and she regularly speaks on macroeconomic trends, building trust and the role of comms in Web3 adoption.
Laura has spoken at leading industry events including Zebu Live, Crypto Expo Dubai, Merge Madrid, Taipei Blockchain Week, and NFTParis.
OLIVIA CAPOZZALO
Content Strategy
Olivia brings 8+ years of crypto media and content marketing experience, previously leading editorial and comms teams for top crypto firm, including Cointelegraph and OKX. She is currently a member of the board of the Association of Crypto Journalists and Researchers (ACJR). Olivia is based in Lisbon and New York.
CAROL SAAB
Head of BD + Events
Carol is Head of Events and Business Development briding culture, community, and emerging tech. With a background in TV/filmmaking and a Master’s in Event Management, she brings a sharp eye for storytelling and strategy. Carol specializes in crafting high-impact events—from curated side gatherings to large-scale conventions—that leave lasting impressions and meaningful connections.
READY TO MAKE YOUR MARK?
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hey@conquista.co
hey@conquista.co