Conquista (noun)

the art of mastering complexity and shaping outcomes through vision, strategy, and effort.
It’s about transforming challenges into influence and forging paths where none existed before.

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Conquista PR is your strategic partner in conquering the blockchain, web3,  DeFi and AI sectors.

Founded by industry expert Laura Estefania, Conquista offers a global perspective and a dedication to helping brands succeed in a constantly evolving digital landscape.

Our mission is to amplify your voice, enhance your presence, and establish you as a leader in your industry. Our approach combines innovative strategies, data-driven insights, and industry expertise to get your message through the noise.

Why conquista?

tailored solutions

Every brand is unique, and so are our strategies. We take a personalized approach, crafting PR and content solutions that align with your brand's vision, goals, and audience.

global reach

Blockchain and crypto know no borders, and neither do we. With a worldwide network of media contacts and industry influencers, we ensure your brand connects with the right people, wherever they are.

Every brand is unique, and so are our strategies. We take a personalized approach, crafting PR solutions that align with your brand's vision, goals, and audience.

Results-driven approach

Our proven PR strategies are designed to create measurable impact, helping our clients gain visibility, credibility, and influence in the market.

Industry expertise

With deep knowledge of crypto, web3, and DeFi, we understand the intricacies of this rapidly evolving industry, enabling us to position your brand effectively and credibly.

Thought leaders: we bring clarity and confidence to complex narratives, crafting content that conveys conviction and builds community.

Laura Estefania

Founder & CEO 

Laura Estefanía is the Founder and CEO of Conquista PR, a global strategic communications consultancy advising leading Web3 companies on media, public affairs, and crisis communications. With a BA in Journalism (University of Vienna) and MSc in Political Economy (King’s College London), she leads emerging tech companies in navigating the intersection of finance, internet culture, and policy. Laura has spoken at NFT Paris, Taipei Blockchain Week, Crypto Expo Dubai, Zebu Live, Merge Madrid, and South Summit, and is a recurring radio guest in Spain, offering expert commentary on digital assets, regulation, and the evolving global economy.

OLIVIA CAPOZZALO

Content Strategy

Olivia brings 8+ years of crypto media and content marketing experience, previously leading editorial and comms teams for top crypto firm, including Cointelegraph and OKX. She is currently a member of the board of the Association of Crypto Journalists and Researchers (ACJR). Olivia is based in Lisbon and New York.

CAROL SAAB

Head of BD + Events

Carol is Head of Events and Business Development briding culture, community, and emerging tech. With a background in TV/filmmaking and a Master’s in Event Management, she brings a sharp eye for storytelling and strategy. Carol specializes in crafting high-impact events—from curated side gatherings to large-scale conventions—that leave lasting impressions and meaningful connections.

MC is the Social Media Management Intern at Conquista PR, where she helps shape the agency’s presence across X, Instagram, LinkedIn, and a newsletter published three times a month. She studies Social Anthropology with Politics at the London School of Economics and brings a global, culturally aware lens to content and community-building in crypto, Web3, and emerging tech. Originally from Uruguay and born in Germany, she is currently based between London and Madrid.

READY TO MAKE YOUR MARK?

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hey@conquista.co

hey@conquista.co